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Volume 8, Issue 3 February 7, 2007 __________________________________
In this issue:
Profitable Marketing Through Blogs
Free Software Every Day
The Master Plan Mini Course
Increase Your Skills At Getting Referrals Through Networking
Article Killers
Top Copywiters Share Tips
The Long-term Benefit Of Offering Valuable Free
I Heard It Through The Grapevine
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Hi:
I am in my usual rush to get this newsletter out on time, but I am feeling no stress.
That's because I am listening to Miles Davis' Flamenco Sketches from the Kind Of Blue Album, and the music has me in a mellow mood.
Be sure to improve your skills with Top Copywiters Share Tips and check out
the free software program in this issue.
There's more, but I've got to run!
Enjoy the rest of this issue.
Robert A. Kearse, Editor
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http://www.howtocorp.com/cgi-bin/webbbs_config.pl/read/60922 This is a link to a forum post by Michael Mayhew at the HowTo Forum. Michael indicates how to get Wordpress to automatically pings all the services for you, whenever you post to your blog. It's a detailed post that includes:
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http://www.giveawayoftheday.com/spread-the-word/ Every day this program offers for free licensed software you’d have to buy otherwise. Every day one software title will be a Giveaway title of that day. The software will be available for download for 24 hours (or more, if agreed by software publisher) and that software will be absolutely free. Be aware that these are not limited use or trial versions of the software. http://www.giveawayoftheday.com/spread-the-word/
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Mini Course http://www.seo2020.com/lsi/seo-strategy.html Here is Day 1 of this mini course, but I first actually came accross Day 3 of this 6 day mini course, called An Introduction To Latent Semantic Indexing, also referred to as LSI. Well, LSI is so important that you must take it into account when creating Web page content. Also, included in this mini course is content on Theme Bleeding. Very important stuff! The author maximizes the importance of LSI, while downgrading the impact of having huge numbers of backlinks. I agree with the former emphasis and disagree with the latter. If you master LSI and have a superior number of backlinks, you will be atop the SEO mountain. http://www.seo2020.com/lsi/seo-strategy.html
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come in very handy. Johann Wolfgang von Goethe
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At Getting Referrals Through Networking http://richardwhite.typepad.com/ This is such a simple skill to master once you recognize that a skill set is involved. Networking is such a powerful technique, and the viral aspects of networking on the Internet are so profound, that failing to improve your skills in this area means that you are not likely to make it to the economic mountain top. Read the January 27, 2007 blog post called, Some People Never Learn. http://richardwhite.typepad.com/
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http://www.articlekillers.com/cgi-bin/go.cgi/6528 Article marketing is such an important component of Internet success that if you are kanking the mistakes detailed in this report, you are shooting yourself in the foot. Notice the design and content of this lead capture page. The avoidance of pain rather than the seeking of pleasure seems to get the upper hand in the copy. You would do well to bookmark this lead capture page or add the content to a swipe file for future reference. http://www.articlekillers.com/cgi-bin/go.cgi/6528
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http://www.boostmyresponse.com/ Michael Fortin interviews top copywriters John Carlton and Gary Halbert. These audio interviews involve some fundamental concepts that are very valuable. More valuable than some specific techniques that might have been offered, because the concepts can be applied in so many different marketing situations. You should learn to use analogies like Gary Halbert uses them to illustrate various points he is trying to make. This is an acquired skill. Also, learn to tell stories in your ad copy. http://www.boostmyresponse.com/ Highly recommended!
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Of Offering Valuable Free Products And Services To Your Contact Lists -
http://ads.profitrally.com/w8kve
Here is the #1 concept that drives
A high level of credibility has a
You can build your credibility by offering to your
When that information is in the form of free
Periodically, slip in a commercial
If you have multiple lists, you will have some
And Resources To Build Your Opt-in Lists!
You can construct a unique combination
The archives of THE TAX TORPEDO Work
I have completed posting online past issues
Simply, go through past issues and construct Act now! http://ads.profitrally.com/w8kve
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Through The Grapevine
Phone won't stop ringing? Here's what you do... Leola Starling of Ribrock, Tenn., had a serious telephone problem. But unlike most people she did something about it. The brand-new $10 million Ribrock Plaza Motel opened nearby and had acquired almost the same telephone number as Leola. From the moment the motel opened, Leola was besieged by calls not for her. Since she had the same phone number for years, she felt that she had a case to persuade the motel management to change its number. Naturally, the management refused claiming that it could not change its stationery. The phone company was not helpful, either. A number was a number, and just because a customer was getting someone else's calls 24 hours a day didn't make it responsible. After her pleas fell on deaf ears, Leola decided to take matters into her own hands. At 9 o'clock the phone rang. Someone from Memphis was calling the motel and asked for a room for the following Tuesday. Leoloa said, "No problem. How many nights?" A few hours later Dallas checked in. A secretary wanted a suite with two bedrooms for a week. Emboldened, Leola said the Presidential Suite on the 10th floor was available for $600 a night. The secretary said that she would take it and asked if the hotel wanted a deposit. "No, that won't be necessary," Leola said. "We trust you." The next day was a busy one for Leola. In the morning, she booked an electric appliance manufacturers' convention for Memorial Day weekend, a college prom and a reunion of the 82nd Airborne veterans from World War II. She turned on her answering machine during lunchtime so that she could watch the O.J. Simpson trial, but her biggest challenge came in the afternoon when a mother called to book the ballroom for her daughter's wedding in June. Leola assured the woman that it would be no problem and asked if she would be providing the flowers or did she want the hotel to take care of it. The mother said that she would prefer the hotel to handle the floral arrangements. Then the question of valet parking came up. Once again Leola was helpful. "There's no charge for valet parking, but we always recomend that the client tips the drivers." Within a few months, the Ribrock Plaza Motel was a disaster area. People kept showing up for weddings, bar mitzvahs, and Sweet Sixteen parties and were all told there were no such events. Leola had her final revenge when she read in the local paper that the motel might go bankrupt. Her phone rang, and an executive from Marriott said, "We're prepared to offer you $200,000 for the motel." Leola replied. "We'll take it, but only if you change the telephone number.
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